BRAINS
The six keys of influence
Bridging, Rationalizing, Asserting, Inspiring, Negotiating and Specializing. A flexible toolkit for adapting to whichever personality is sitting across the table.
The Online Course
A keynote transforms a room. But what about the thousands who were not in it? The Art of Business Communication is now a 14-module video course, narrated by Mark, so every person in your organization gets the same skills at their own pace.
What's inside
Built for managers and employees alike, the course turns the ideas from the stage into practical technique for the places communication actually happens: meetings, emails and high stakes presentations. Delivered as microlearning, so a module fits between meetings rather than requiring a day away from the desk.
The same frameworks
The course is built on the very models that anchor the keynote, so the language your people heard in the room is the language they keep using afterwards.
Bridging, Rationalizing, Asserting, Inspiring, Negotiating and Specializing. A flexible toolkit for adapting to whichever personality is sitting across the table.
The discipline of active listening in the right order, so people engage with the intent to understand rather than simply waiting for their turn to speak.
For the enterprise
A keynote creates the spark. It is brilliant at shifting a room in sixty minutes. But the people who most needed to hear it were often on a client call, in another region, or had not joined the company yet. This is how the message reaches all of them, and how it lasts.
When sales, leadership and client facing teams all use BRAINS and L-WAR, you stop having a dozen private definitions of "good communication" and start having one. Shared vocabulary is what makes coaching and feedback finally stick.
Ideas fade fast after an event. The modules keep the thinking alive long after the ballroom lights go down, turning a memorable hour into habits people actually use on Monday morning.
SCORM ready, so it sits inside the learning platform you already run rather than becoming a six month IT project. Your L&D team can deploy it without reinventing anything.
Microlearning and nanolearning formats mean a module fits into the gaps in a working day. No one has to be taken off the desk, which is usually the reason good training never happens.
Asynchronous by design, so a distributed workforce across time zones and every new joiner from here on gets exactly the same standard, from day one, without flying anyone anywhere.
Worksheets and interactive exercises push people from watching to doing. That is the difference between a course your teams completed and a course that changed how they sell, lead and present.
Where it fits
Take a look
Preview the modules or request a demo for your organization, hosted by Prositions.